We developed and directed this social-first video for Uber Eats, celebrating the launch of the new Uber Eats delivery product. Spoiler alert: there’s a dog.
We wanted to capture the intimacy of ordering food at home, framing the girl’s apartment in a dreamy, magical glow. There’s something closeup and personal about ordering food at home, and with Uber Eats, finding time for yourself—and a furry roommate—is easier than ever.
Using stills from the video, we created a social media and PR campaign centered around the new delivery product. As a result, the video gathered over 300,000 views on YouTube and was shared by users across all platforms, from Twitter to Facebook and Instagram.